Aisha Ceballos-Crump, the Puerto Rican mom and mastermind behind the all-natural curly hair and body line Honey Baby Naturals, knows curly hair. Ceballos-Crump created the line of natural hair care products after becoming a mom to three gorgeous and mixed-race kids, all of whom have curly hair. The key ingredient behind all the butters and creams is honey, and it really does wonders. In a time when curly-haired girls have seemingly unlimited hair care options, Honey Baby Naturals really does stand out. Ceballos-Crump herself gave us her top six genius tips for taking care of rizos.
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Born and raised in Gary, Indiana, Ceballos-Crump created Honey Baby Naturals after 15 years of working in the beauty industry developing products. After becoming a mom, she realized she wanted to create her own hair and body line made with safe and natural ingredients.
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"While trying to create products that would work for my family and similar families with different hair types and textures, I recalled my Puerto Rican grandmother having long dark beautiful healthy hair and flawless skin, and all she used was honey," Ceballos-Crump tells MamasLatinas. She understood the benefits "before honey was really a buzz ingredient" and Honey Baby Naturals, which is sold nationwide on Target, was born.
Ceballos-Crump's findings revealed what we all know:
I did tons of research and understood the health benefits. I understood and saw how it helps to heal psoriasis and stimulates hair growth. It's a natural sugar and good source of moisture for the hair. It's especially good for curly hair because it keeps the curls moisturized, which tend to get frizzy. It coats the hair and mimics some of the natural properties of the hair.
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With fall here, we thought we'd ask Ceballos-Crump for some curl tips to help us rock our healthiest and sexiest head of hair. Check them out!
Switch to all natural products.
"Overall, families should be concerned with not using harsh chemicals and products with sulfate, which strips the hair from its natural state and moisture," Ceballos-Crump says. "Understanding what you apply on your hair and skin is very important to your overall health. I wanted to provide the best ingredients for my consumers. I didn’t want any parabens or negative ingredients in my products. I use alternatives such as carrot oil, avocado oil, and shea butter. Basically, it’s important to understand that products that are rich in natural ingredients perform better than synthetic products."
Moisture is key.
"Moisture is important because it prevents breakage and promotes hair growth," says Ceballos-Crump. "I would recommend using lots of natural oils and butters on your hair, incorporating oil treatments in your hair regimen and using natural ingredients like honey." Ceballos-Crump recommends the Honey Baby Naturals Shea Butter Hair Smoothie ($13). "It’s a great leave-in styler and it can be used daily. It’s made with 30% natural oils and butters so it penetrates the hair without weighing it down," she adds.
Exfoliate your scalp.
"A lot of products leave residue and build-up on the scalp, so it’s important to use a shampoo to free your scalp from that debris and build-up,” says Ceballos-Crump. Try a cleansing serum like DevaCurl Buildup Buster ($28) or a scalp scrub before cleansing like Kiehl’s Deep Micro-Exfoliating Scalp Treatment ($20).
Do deep conditioning treatments often.
"I would recommend using a mask weekly," says Ceballos-Crump. "It’s important for your hair because it helps to restore a lot of moisture, as well as other elements that our hair loses. It’s a critical restorative process for healthy hair." Try Curls Blueberry Reparative Hair Mask ($15).
Detangling doesn’t have to be a nightmare.
"Leave-in conditioners are important because they help to remove knots and tangles from the hair, as well as protect the hair from breakage," says Ceballos-Crump who recommends the Honey Baby Naturals Knot My Honey Instant Detangler ($13).
She has tips for heat damage.
"I would first recommend a good trim and constant trims to remove the damaged hair," Ceballos-Crump says. "Use products with plenty of moisture for the hair. Develop a good weekly regimen that includes hot oil treatments and masks. To restore the natural curls, it’s critical to coat the hair with products that focus on hydration, healing and protecting. This promotes growth and ensures long beautiful locks."