Fall 2024 beauty trends you can easily put your own twist on

When it comes to trends, I'm always going to champion creating your own. The thing is I understand that we all get inspired by one another and whatever happens to be on the market at any given time. So what I will say about the current fall 2024 beauty trends that I'm kind of loving myself is "make them your own."

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Never feel the need to overhaul your entire look with the season, but don't be afraid to incorporate a new color or aesthetic either. Fall runway shows and celebrities have shown off some exciting makeup trends that you can try out without breaking the bank. Check them out. You may even be able to recreate the vibes with products you already own because being "mindful" is always on trend.

Burgundy is having a fall moment.

This isn't surprising at all, now is it? I feel like burgundy is always in during the cooler months and there are so many shades of it available. The color is easy to work into your rotation via lips, cheeks, or nails.

Try Pat McGrath MatteTrance Lipstick in a deep burgundy shade.

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PatMcGrath.com

This shade is McMenamy and is a luxurious, super rich matte burgundy. It looks like velvet on the lips and might just become your go-to shade all season long because—just look at it!

Burgundy nails go with everything.

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Essie/Target

Try this Essie nail polish in Berry Naughty. It's a beautiful shade of burgundy and it also happens to be vegan. Not only is it a great addition to your own polish repertoire, you might want to pick some up as stocking stuffers for the holiday season.

Get cheeky with it.

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Sephora.com

Don't be intimidated by this Milk Makeup Lip + Cheek Cream Blush Stick in the Quickie—berry shade. It goes on sheer and allows for buildable color so you can go lighter or darker with it, depending on your mood.

Go for grunge.

Latin Alternative Music Conference (LAMC) Summerstage Event
Santiago Felipe/Getty Images

Grunge has pretty much gone mainstream at this point and there are all kinds of ways to incorporate the aesthetic into your look that could even work in a corporate environment in terms of your makeup.

Try Charlotte Tilbury Exagger-Eyes Volumizing and Curling Mascara for a bit of drama.

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Sephora.com

Pair this bold mascara from Charlotte Tilbury with a smudgy eyeliner for full grunge drama or wear it on its own for dramatic eyelashes that will not flake. It's formulated to give lashes "nine times the volume and a double curl effect from root to tip."

Get the perfect smudge with Revlon ColorStay Waterproof Eyeliner with Built-in Smudger.

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Target.com

Eye makeup should only smudge if you want it to, and then it should stay perfectly smudged. That's what this eyeliner with a built-in smudge tool does. It goes on creamy, then stays put.

You have options with the Rabanne Eyephoria Mini Eyeshadow Palette Duo.

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Ulta.com

The Rabanne Eyephoria Mini Eyeshadow Palette Duo in Back to Black lets you play with glitter and depth. The highly pigmented multi-finish eyeshadow palette is designed to last for up to 10 hours without creasing.

Looking for something demure and mindful?

It's funny how a sound that trends on social media can end up influencing beauty trends as well. The phrase "very demure, very mindful" caught fire because of TikToker Joolie Lebron satirically talking about makeup that is “demure and modest and respectful at the workplace.” But there really is nothing wrong with demure and modest makeup, now is there?

Try Rare Beauty by Selena Gomez Soft Pinch Luminous Powder Blush.

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Sephora.com

For cheeks that say, "I might be a little cold and flushed or I might be wearing subtle blush" try this gorgeous shade of blush for Selena Gomez's Rare Beauty line. It's certainly fetching on Ms. Gomez.

Try Essie nail polish in Lady Like.

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Target.com

What could be more demure than a mani in this barely there shade by Essie? It's a mauve nude nail polish with a cream finish. It says, "I like to do my nails, but I don't want them to be all in your face because I'm demure."

Good Dye Young Hair Wax is temporary.

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SallyBeauty.com

Good Dye Young hair wax lets you have a one-night stand with hair color. Think of it as makeup for your hair. The creamy formula works with all hair types and requires no bleach. It rinses out in one wash, so there's no commitment on your part.

Add a bit of cinnamon to something other than your drink.

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Anshu/Getty

I'm not here to shame you if you love a pumpkin spice drink as soon as fall hits. Nope, I'm here to suggest that you add a bit of cinnamon color to your beauty routine. You know you want to!

Try Sally Hansen Insta-Dri in Cinna-Snap.

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Amazon.com

Think about how nice your nails will look wrapped around a cup of your favorite seasonal drink. Plus, Sally Hansen Insta-Dri Nail Color's three-in-one formula has built-in base and top coat, so you get shiny, extended wear in just one fast-drying step.

Boost your eyes with Sweet Tarte Double Shot Eyeshadow Palette.

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Ulta.com

Tarte's Sweet Tarte Double Shot Eyeshadow Palette will boost your look with a double shot of nine shades of neutral bronzes, taupes, and nudes that are perfect for your lovely lids.

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