Watch out, Nelly. A European clothing company is giving new meaning to the term, "apple bottom jeans." Salsa, a Portuguese clothing company, recently introduced a new line of scented jeans that waft fruit fragrances from your nether regions when worn. The slim-fit stretch denim bottoms come in a wide variety of fruity scents, including strawberry, lemon, apple, blueberry and orange, but hasn't yet expanded to include such fun fruit fragrances as cherry, mango or watermelon (or as my grandmother would say, "huele me lo")–because, apparently, that would just make it too easy for me to make fun of.
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This completely unnecessary style crime is made possible by micro capsules that release fruity fragrances for up to 20 washes, after which point any smells that waft from the jeans can only be attributed to you. Sorry.
I'll admit that the colorful ombre jeans are cute and, at $55 a pop, they're reasonably priced, but the idea of wearing stretch and sniff jeans is a complete turn-off. There's just something about having my crotch smell like an apple orchard that weirds me out. Also, the cynic (or is it realist?) in me worries these jeans will attract bees, flies, and random leg-licking dogs? Or worst: random leg-licking men!
Oh, and speaking of los hombres, Naked & Famous Denim sells "scratch-n-sniff" mint-scented jeans for men. Yes, scratch-n-sniff. Like the stickers from your childhood, only on your man's butt. Because men yet another reason to scratch and sniff their bottoms. Ugh! At least Naked & Famous acknowledges just how weird this trend is. Their scented pants only come in their "weird guy" fit. How fitting.
Image via Corbis